If you’re currently planning a wedding, we don’t need to tell you that they are an investment. There are so many elements that make your special day one to remember, and they can add up. You’re probably wondering where your money is actually going, and rightly so! One of the largest investments couples make for their wedding is the flowers and floral arrangements. We understand, the initial sticker shock can be alarming.
But did you know: on average, flowers tend to be third on the list of where your budget should go, following the venue and photography?
Okay, you might be thinking, I understand that’s what usually happens… but why? Are flowers really worth the investment? We certainly think so! Your flowers tell the story of your wedding and are the main decoration on tables, entryways, altars, chandeliers, wall installations, staircases, arches, and are often in most wedding pictures. We believe that flowers are alive forever, in a way. Because flowers are a prominent feature in many photographs, they will last in your memories and be an ever-present part of your lives because of it.
It takes an expert eye to know which flowers will fit your theme and personality, along with understanding what will look good on camera and what flowers are in season. Your florist will also help you determine how many floral arrangements you need (it’s typically more than most people would guess)!
Aside from the knowledge that flowers can genuinely make the beauty of your day literally blossom, the important thing to remember is that you aren’t just purchasing a product: your primary investment is going towards the service provided by your chosen florist. Not to mention, your florist might also be renting equipment so they can give you the best quality service. Van rental, containers, the flowers themselves: all of that is included in the quote you get from your floral designer. Whoa. That’s a lot to take in. Never fear! We’re here to break it down. In our deconstruction of what goes into your floral quote, we’ll explain exactly what service you’re being provided, why finding the right flowers can be harder than it seems, and why paying for the right florist who understands your unique vision is worth the cost.
Here are the things you can see, the physical pieces that all go into making your floral dreams come true.
Even if you know the best places to look, flowers are expensive.
For the highest quality flowers that will give you Pinterest-worthy looking blooms, you will be paying more than you would for the low-quality, lackluster flowers you might find at large retailers. When you work with us, we ensure that we give you the absolute best so that there is no doubt your flowers will
be stunning on the day of the wedding.
Premium blooms are often in high demand, and so the price rises due to certain flowers’ popularity. It should also be noted that many popular and gorgeous wedding flowers are temperamental or fragile, so ordering extras is a must to ensure that there isn’t breakage with no backup on the big day. For example, garden roses and peonies do not last long once cut, so predicting when they will bloom exactly can be next to impossible. Sweet peas and dahlias can arrive to your florist partially damaged due to their delicacy.
Depending on your flower choice, some blooms travel from Europe and Japan, so the delivery cost is much higher than flowers from domestic gardens. Most floral prices are out of the control of your florist: climate changes, problems with supply chains,
COVID causing some farmers to close, and transportation issues are all details your florist will handle, but come at a price based on each circumstance.
Flowers are the star of the show, but the vases and containers they are placed in are the back-ups needed to let the flowers shine. There are so many vases used to make your wedding look fantastic. So, so many. For each bouquet, entryway arrangement, centerpiece, and more, there is a vase or container that needs to look beautiful and be sturdy enough to make the flowers look exactly as you and your florist intended.
Wedding flowers are no joke, and there are hundreds of flowers that no everyday vehicle would be able to deliver and keep cool. To ensure that your flowers arrive in one piece and are as healthy as possible, we need to rent vans to make sure our hard work and your investment pays off. Your florist will also need to rent coolers, tall ladders, racks, and carts, particularly for more extensive installations. There often isn’t space in a floral shop to keep all of the large equipment required to make your wedding as gorgeous as possible, so leasing materials happens regularly!
This is all of the behind-the-scenes action! This is the work we do to ensure that you don’t have to worry about a thing.
The floral design process can often take weeks in total. Bringing your vision and transforming that into specific floral designs takes time. We want to be sure your wedding is done right, not rushed. We get to know you and your wedding theme personally so we can create something extraordinary for you!
Once we have nailed down your unique vision, the design itself can take days to plan thoroughly. This includes determining stem count for the event, choosing the best vendors for specific blooms and placing the orders in time, and receiving, processing, and conditioning each and every flower so they look their best for you!
We build your arrangements ahead of time and allow the flowers enough time to open and be put in a cooler so they are as fresh as possible when we deliver them to the venue of your bridal shower, rehearsal dinner, or wedding day.
The real mastermind behind the design is your florist! We bring our expert floral knowledge and ensure that you are getting what you pay for. For one of the most essential parts of your wedding decor that is such a large portion of your budget, deciding who your service provider will be is crucial.
In the same way you are investing in the most quality blooms, you really want to have a florist that won’t damage them or arrange them in a way that doesn’t fully showcase their beauty. You want to be sure those expensive flowers are in the best hands. A good florist will keep up with the latest trends, new buds that are available, and continuously work on their craft.
Your experience and chemistry with your florist is also something to consider: it’s the main reason we focus so heavily on not just offering amazing floral designs, but the highest quality customer service as well.
This is the hustling and bustling we do on the day of your event to make the magic happen. On a typical event day we:
Each of these steps has many elements, including extra staff we pay for any additional help we might need.
As you can see, the pricing and process of making your wedding flowers all you hoped they would beis complex. There are dozens of factors that dictate what goes into your final quote. When you pay your florist, you are getting so much more than flowers. Whether your wedding style is romantic, vintage, whimsical, modern, rustic, garden, or bohemian, be sure that your florist understands your vision and has the expertise to make it come to life! We hope this helps you better understand where your investment is going and why flowers are a worthwhile addition to your budget.
Are you looking for a florist who can take the hard work of making your flowers better than you’d imagined? We’d love to make your dreams bloom. Click here to check out our services.
Wedding flowers can seem daunting. Between choosing the boutonnieres,
bouquets, and table arrangements, you're probably also wondering what makes a
fabulous centerpiece or a stylish altar arrangement.
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